16 Famous Logos with Hidden Gems

Businesses know how important it is to have a distinctive logo. This is how customers instantly identify a company and its products. Advertisers and designers, with input from the employees of the company, come up with these unique works of art. However, logos are not only for letterheads, they also sometimes convey a message – unseen by most.

Here are 16 logos that need a second or a third look for you to say ‘I see what you did there’

Pittsburgh Zoo and PPG Aquarium Logo